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When Will Digg Dig Out Of The Doldrums

December 2, 2007 by Orlando  
Filed under Uncategorized

From their high a year ago, Digg has steadily fallen and lost market share to other news sharing sites such as Reddit, Propeller, and others. A year ago they had a 1.2 percent daily reach according to Alexa.com. Today, their reach is half that amount (0.6) and falling.

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Digg has made some cosmetic changes to their website but the trend downward continues. The question is why? Are people sick of Digg? Is Digg doing something wrong? I think it is the later — they are doing something wrong. Given the number of complaints about Digg on the internet, the majority have much to do with one feature on Digg — the bury button. This button is the nuclear option of censorship. It is inherently unfair but Digg refuses to accept this premise despite many complaints.

A small group of people have learned how to manipulate the bury button and censor content. They are known among the Digg users as the “bury brigade.” Many have complained to Digg’s customer service and abuse people with no return response. Eventually, those people just left Digg in frustration and anger.

It is too bad. Digg has much to offer but the repeated censorship capabilities built into their system only serve to frustrate and anger their once loyal users. I’m not sure how low the numbers need to sink before they remove that feature. But even if they do, I believe it will be too late.

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2 Responses to “When Will Digg Dig Out Of The Doldrums”

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  1. Ron Goodwyne on December 3rd, 2007 8:47 am

    It seems to me that Digg’s agenda has little to do with reach. Of course they’d like as much reach as possible but their larger goal is consistent with the bury button and the way it is currently used. Digg is in the Daily KOS camp. I predict it will never go away so long as Digg is under its present management. It will require a buy out for anything to change.

  2. Orlando on December 3rd, 2007 10:57 am

    I think you are right. Digg is predominantly liberal and conservatives have left it behind a long time ago.

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This comment section is for the readers of Ft. Hard Knox, a place for political conservatives to share information about online activism. We are not "fair and balanced," and we aren't refereeing a "free speech zone." Intelligent, funny, and on-topic comments are welcome. Trolls, spam, and liberal propaganda are not. We may occassionally approve a comment with an obvious lefty-slant so that we can amuse ourselves by making fun of it, but most will be deleted. (Why? Because we're busy, we have lives, and when we want to talk to you we'll go visit you on Digg or the Daily KOS.)

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